Brand and packaging for a jewellery line with a celestial edge
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Goddess Charms
Goddess Charms needed a brand that felt mystical without tipping into cliché — gold detailing, a compass-and-star emblem, and packaging that makes opening the box feel like part of the gift. We built the full identity from the mark outward: the logo, the colourway, and packaging across both the premium presentation box and the everyday kraft version. Jewellery brands live or die on unboxing, so that's where most of the attention went.
Illustration
A celestial emblem designed to anchor the wider brand identity.
Graphic Design
Packaging design across premium and everyday box formats.
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